Productized Podcast with Teresa Torres
Teresa Torres teaches a structured and sustainable approach to continuous discovery that helps product teams infuse their daily product decisions with customer input. She has coached hundreds of teams at companies of all sizes, from early-stage start-ups to global enterprises, and has taught over 6500 product people core discovery skills through the Product Talk Academy. She’s the author of the upcoming book, Continuous Discovery Habits, and blogs at ProductTalk.org.
Show Notes
[05:30] Self-improvement opportunities during the Covid Pandemic — Teresa experience on mountain biking
[07:40] Update on Teresa’s new book “Continuous Discovery Habits”
[08:10] Teresa’s talk at the Productized Conference in 2016. Where are we in the industry?
[11:30] Teresa's new book “Continuous Discovery Habits”. What to expect?
[12:55] Top Product trends and disruptions in 2021
[14:40] “We need teams with missionaries not teams of mercenaries” How to bring Developers and Engineers closer to the Product team?
[16:40] “Product practices are pulling business further”
[17:40] Typical problems Product teams face
[19:00] How to make collaborative decisions
[19:50] Product Trio (Product Manager, Designer, Engineer) creating value for the customer
[23:40] “You can Rock the Boat a little bit, make some waves”
[24:40] “Is there someone that inspires you professionally? What motivated you to become a Product Coach?”
[27:47] Q&A: How would you approach product discovery when you want to enter a new market, with a new product and have no customers to ask?
“Asking the customer to talk is easier than asking for a Sale”
[28:23] Q&A: Product Discovery Principles
[30:10] Q&A: What is the best way to quantify “how does success look like”?
[33:36] Q&A: From your observations, what are the things that someone in my role can do to foster impactful Continuous Discovery?
[37:55] Discovering Opportunities vs Assumptions
[38:47] “On qualitative research, Don’t ask for an hour. Ask for 5 Min”
Teresa Torres recommends 📚 on product and leadership:
📙Decisive by Chip and Dan Heath
📘Thinking, Fast & Slow by Daniel Kahneman
📕Thinking in Bets by Annie Duke
About Productized Masterclasses
The Productized Masterclasses are 2 days of hands-on masterclasses and insightful keynote speakers. On 27 & 28 May you’ll enjoy 4 masterclasses of your choice, get practical tips, and network with your peers. Come and meet Dan Olsen, Kandis O’Brien, Radhika Dutt, Ken Sandy, or Daniel Zacarias, among many others and get ready to be inspired to learn more about Enterprise Product and Consumer Product! SAVE THE DATE — MAY 27–28 2021
Want to be a part of the Productized community? Sign up for our newsletter here.
